Facebook Page setup — quick start

The one-page version. For the detail, see the full how-to guide.

T H E I D E A I N O N E L I N E Your Page should belong to the group, not one volunteer. So you make a "caretaker" Facebook profile on a shared group email, that profile owns the Page, and everyone else helps run it as an admin from their own account. When people come and go, you just add or remove admins and the Page stays put.

Set it up once

  1. Make a group email. A free Gmail in the group's name, e.g. yourgroup@gmail.com. Write the login on your committee password sheet.
  2. Create the caretaker profile. At facebook.com, create a new account using that group email. Give it a human-style name (a first name plus surname Landcare), not the official group name. Confirm the email and add a recovery phone.
  3. Create the Page. Logged in as the caretaker, go to facebook.com/pages/create. Type your group's full name, pick a category like Environmental Conservation Organization, and add a logo and cover photo.
  4. Fill it in. Add your contact details and write a short first post so the Page does not look empty.
  5. Add your committee. On the Page, go to Settings → Page access → Add New. Add each member from their own Facebook account. They accept the invite, then they can post as the Page.
  6. Keep two key-holders. Give one or two trusted people full access (can add and remove people); everyone else gets partial (can post). Only those one or two hold the caretaker login. W H E N T H E C O M M I T T E E C H A N G E S Someone joins: add their account as an admin (two minutes). Someone leaves: remove their access. The caretaker profile and the Page stay with the group either way. The other two sheets: the full how-to guide walks through every click and explains profiles, Pages and Groups. Once you are set up, fill in the Facebook account record so the next committee can take over without losing anything.